Discover the Future of Airline Travel with GO7’s W2 Solution
Today, we’re having Peer Winter, Chief Distribution Office at GO7, shedding some light on what makes our innovative W2 airline distribution solution unique and the value it brings to airlines and their passengers. Let’s begin!
Enhancing Full-Service Airlines
What are the benefits for full-service airlines that choose GO7’s W2 solution?
Peer Winter: Full-service airlines choosing GO7’s W2 solution can significantly enhance their network by partnering with just one entity—W2. This simplicity eliminates the complexity of dealing with multiple partners. Through W2, airlines gain access to a diverse range of low-cost carriers, multi-modal content, leisure and charter carriers, and even the world’s largest rail company. This integration follows IATA Settlement standards, ensuring seamless and efficient operations.
Appealing to Low-Cost Carriers and More
What makes the W2 solution appealing to low-cost carriers, charter carriers, and rail companies that typically prefer selling their tickets outside the Global Distribution Systems?
Peer Winter: W2 is a game-changer for low-cost carriers, charter carriers, and rail companies that traditionally avoid GDS distribution. By eliminating the complexities associated with the GDS, W2 can be entirely cost-neutral, requiring no special budget from content providers. Additionally, W2 offers connections to 190 markets and 100,000 travel agencies worldwide. This network includes over 60 full-service carriers, enabling valuable collaborations and expanding passenger travel opportunities.
Unique Features of W2
What are the key features of W2 solution that make it unique in the travel tech landscape?
Peer Winter: W2 helps partner airlines generate incremental revenue through connections with over 100,000 IATA travel agencies in 190 markets worldwide. This optimizes load factors and enhances revenue quality by targeting business travel chains and online travel agencies (OTAs). Business travelers often book more flexible and higher-priced fares, boosting overall revenue compared to direct channels.
Enhancing the Passenger Experience
How does W2 by GO7 enhance the passenger travel experience?
Peer Winter: Passengers traveling with W2 partner airlines enjoy a seamless and cost-effective journey. Thanks to through-fares offered by W2, passengers will have active cost savings by avoiding booking separate tickets. They only need one W2 document for their journey, reducing hassle and streamlining the travel process. Additionally, check-in of baggage means passengers can remain airside, avoiding the need to recheck luggage at intermediate points. This results in a smoother, more enjoyable travel experience.
To sum up
GO7’s W2 solution is revolutionizing airline travel by simplifying airline operations and enhancing passengers’ travel experience. Whether you’re a full-service airline, a low-cost carrier, or a rail company, W2 offers unparalleled benefits and opportunities.
